WWE – 30 Days Of The Deadman
30 Days OfTHe DEADMAN As senior art director at WWE, I created promotional key art and posters for The Undertaker’s iconic “30 Days of the Deadman” month-long campaign, exclusive to the WWE Network. I also led the creative direction for the long-form documentary “The Brothers of Destruction,” collaborating closely with executive producers to bring the […]
BetMGM Organic Content
BetMGMORGANIC SOCIAL As creative director at BetMGM, I led a team of designers in developing bespoke creative and template systems that empower non-designers and social producers to generate quality graphics in record time. Built for the fast, reactive world of sports and betting, this approach ensured we stayed agile while engaging fans and brand driving […]
WWE Network
WWE NETWORK As lead senior art director for WWE Network, I created bespoke promo art for our OOT streaming service, with each design meticulously art directed and crafted by me. I also designed the show packages for these WWE documentaries, ensuring every visual element was perfectly aligned with the brand’s dynamic storytelling and characters. Role: […]
WWE Social
WWE SOCIAL As lead senior art director for WWE’s social creative, I designed and led a team that produced high-quality, bespoke graphics and templates, engaging billions of fans across all platforms. In a fast-paced, reactive environment, we quickly adapted to storylines and provided live coverage for Raw, SmackDown, and NXT. I managed a 24/7 on-call […]
The Game Day Media
The Game DayContent As creative director for The Game Day, I collaborated with VPs of Production and Content to produce high-quality long-form and short-form videos across platforms like YouTube, X, TikTok, and Instagram. I worked closely with both in-house talent and a creator network to source fresh faces for our content. Additionally, I led the […]
BetMGM Content & Motion
BetMGMCONTENT & Motion The BetMGM Content Team was built to create high-impact social concepts,national TV spots, and unique OOH placements. As creative director, I lead a team of producers, writers, and designers, driving ideation, scriptwriting, and AI-powered storyboarding. Our focus—engagement, revenue, and brand elevation through sharp, strategic storytelling. Role: Creative Director https://kol.co/wp-content/uploads/2024/11/BETMGM_NFL_PROMO_v2.mp4https://kol.co/wp-content/uploads/2024/11/media18.mp4https://kol.co/wp-content/uploads/2024/11/BCSlots_Playanywhere.mp4https://kol.co/wp-content/uploads/2024/11/BCSlots_RG.mp4https://kol.co/wp-content/uploads/2024/11/media24.mp4https://kol.co/wp-content/uploads/2024/11/MarchMatchupsTakeover_v2.webmhttps://kol.co/wp-content/uploads/2024/11/BetMGM_SecondChanceTakeover.webmhttps://kol.co/wp-content/uploads/2024/11/TSQ1.mp4 https://kol.co/wp-content/uploads/2024/11/PS_1245848-BetMGM-NBA-ACQ-Hype-Animation_IG-stories-1.mp4https://kol.co/wp-content/uploads/2024/11/PS_1183134-BetMGM-Big-Game-2024-ACQ_Snapchat-Vertical_1080x1920.mp4https://kol.co/wp-content/uploads/2024/11/PS_1563057_IG-Story-Snapchat-TikTok-Reels_1080x1920-1.mp4https://kol.co/wp-content/uploads/2024/11/PS_1430063_GrandSlamJackPot_1080x1920_R2.mp4https://kol.co/wp-content/uploads/2024/11/BetMGM_Kiosk.mp4https://kol.co/wp-content/uploads/2024/11/BetMGM_ThanksGiving_Share.mp4
BetMGM Promo Art
BetMGMPROMO ART As ACD at BetMGM, I led the design of promotional art for ambassador campaigns and core brand creative. From ideation to execution, I personally designed and retouched all visuals to ensure they resonated with the brand’s voice and audience. Role: ACD & Designer
Talk Tuah
Talk Tuah I was tapped in by the team at Betr to create the logo and channel art for Hailey Welch’s new podcast, inspired by her viral persona, ‘Hawk Tuah.’ The design direction embraced warm tones and a southern charm to reflect Hailey’s distinct style and personality. The podcast’s name—a playful twist on her viral […]
The Game Day Rebrand
The Game DayRebrand Redesigned The Game Day’s logo, creating a modern, cohesive brand identity that elevated its digital presence across social platforms. Though the media division closed before its release, the refresh honored the brand’s core aesthetic, delivering an upgrade to its previously established style. Role: Creative Director
Superstars As The Undertaker
Superstars asThe Undertaker Iconic WWE photo tribute featuring current Superstars recreating The Undertaker’s most memorable looks across his legendary career, produced as part of the “30 Days of The Deadman” celebration. Role: Senior Art Director Photographer: Josh Freeman